On-demand CMO services for growth companies. Access Chief Marketing Officer expertise on a fractional basis - strategy, team leadership, and execution oversight as needed.
Book a Free Strategy CallAn on-demand CMO (also called a fractional or part-time CMO) provides Chief Marketing Officer expertise on a recurring retainer rather than a full-time salary. You have a dedicated senior marketing executive available for strategic decisions, team leadership, and execution direction without the fixed cost of a full-time C-suite hire. Mark Gabrielli offers on-demand CMO services on monthly retainers starting at $7,500/month.
An on-demand CMO engagement is structured, not ad hoc. You're not paying for a hotline - you're engaging a senior executive who owns your marketing function on a part-time basis. A typical monthly engagement includes: a weekly marketing team meeting, bi-weekly CEO strategic check-in, monthly performance review and reporting, ongoing Slack/email availability for decisions and reviews, campaign and content approval, and vendor/agency oversight. The 'on-demand' element means the CMO is available when you need strategic input - before a board meeting, during a product launch, when a key campaign needs direction.
A marketing consultant advises and delivers specific projects. An on-demand CMO owns the function. The difference is accountability and depth. A consultant tells you what to do. An on-demand CMO does it with you - and is accountable if it doesn't work. Consultants are appropriate for specific one-time projects. An on-demand CMO is appropriate when you need ongoing strategic leadership and execution ownership.
Companies between $2M and $50M in revenue who need senior marketing leadership without the full-time executive cost. Companies with a marketing team that lacks a strategic leader. Companies preparing for a fundraise, product launch, or geographic expansion that requires CMO-level thinking. Companies where the CEO is currently making marketing decisions and is ready to hand that responsibility to an experienced executive.
Book a free 30-minute call. Let's figure out what your marketing needs and whether we're the right fit.
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