Resume / CV / 2026

Mark Louis
Gabrielli Jr.

Chief Marketing Officer / Growth Architect / Revenue Systems Builder
mark@markcmo.com  |  linkedin.com/in/marklgabrielli  |  markcmo.com/portfolio  |  markcmo.com/book  |  South Florida
$0 Revenue Scaled
$0 Ad Spend Managed
0 Team Members Led
0 M&A Exits
001
//Executive Summary

Revenue-focused Chief Marketing Officer with a track record of scaling companies from $5M to $10M+ through system-driven marketing architecture. Managed $5M+ in annual advertising budgets across Meta, Google, and emerging channels while building and leading cross-functional teams of 40+ across growth, creative, analytics, and automation. Directly involved in 2 successful company exits (buy-side and sell-side), aligning marketing performance with enterprise valuation drivers. Known for architecting AI-powered marketing systems and scalable infrastructure that reduce CAC, accelerate pipeline, and compound revenue - not just campaigns, but the operating systems behind them.

002
//Core Competencies
003
//Experience
Chief Marketing Officer & Growth Advisor
MarkCMO - Executive Marketing Consultancy
2020 - Present
Fractional CMO practice serving PE-backed firms, high-growth startups, and enterprise organizations.
  • Scaled multiple client companies from $5M to $10M+ in annual revenue by architecting full-funnel GTM strategies across paid, organic, and partnership channels
  • Managed $5M+ in combined annual ad spend across Meta, Google, TikTok, and LinkedIn with consistent ROAS optimization and attribution modeling
  • Built and led cross-functional teams of 40+ spanning growth marketing, creative production, analytics, and marketing automation
  • Designed and deployed AI-driven marketing systems using Claude, ChatGPT, and custom automation pipelines that reduced CAC by 30%+ while increasing conversion rates
  • Served as strategic marketing advisor during 2 successful company exits, aligning marketing KPIs with valuation multiples for both buy-side and sell-side transactions
  • Engineered scalable marketing infrastructure including CRM architecture, lead scoring models, and automated nurture systems that compound pipeline velocity quarter over quarter
VP of Marketing & Growth
Multi-Vertical Operating Company
2017 - 2020
High-growth portfolio company spanning e-commerce, SaaS, and services verticals.
  • Drove 120% revenue growth over 3 years by redesigning the company's demand generation engine
  • Established the company's first RevOps function, unifying marketing, sales, and customer success data
  • Led brand repositioning initiative that increased qualified lead volume by 45% and improved sales cycle velocity by 22%
  • Recruited, trained, and scaled the marketing organization from 8 to 28 team members
  • Managed martech stack consolidation that reduced operational costs by $380K annually
Director of Digital Marketing
Growth-Stage Technology Company
2014 - 2017
Series B technology company focused on B2B SaaS solutions.
  • Built the digital marketing function from the ground up
  • Launched multi-channel paid campaigns generating 60%+ of qualified pipeline
  • Implemented HubSpot and designed lead scoring models increasing MQL-to-SQL conversion by 38%
  • Grew organic traffic by 4x within 18 months
Marketing Strategist & Consultant
Independent Consulting Practice
2011 - 2014
  • Strategy and execution for 20+ clients across technology, professional services, and consumer verticals
  • Developed go-to-market playbooks reducing client time-to-revenue by 40%
  • Built repeatable frameworks for customer acquisition, retention, and brand positioning
004
//Dashboard Metrics
$0 Cumulative Revenue Influenced
-32% Avg CAC Reduction
2.4x Avg Revenue Growth
005
//Deal Sheet
Sell-Side
Growth-Stage Portfolio Company
  • CMO/Marketing Lead
  • Revenue scaling & brand positioning
  • Aligned marketing KPIs to valuation
  • Successful exit at premium multiple
Buy-Side
PE-Backed Acquisition Target
  • Marketing Integration Advisor
  • Due diligence & post-merger GTM
  • Unified martech & team structures
  • Accelerated post-acquisition growth
006
//Case Studies
Revenue Scale
$5M to $10M+ Revenue Architecture
2x+
Revenue Growth
Performance
$5M+ Ad Budget Optimization Engine
-32%
CAC Reduction
M&A
Exit-Ready Marketing Organization
2
Successful Exits
007
//Tech Stack 109 tools across 14 categories
008
//Selected Wins
Multi-Company Revenue Scale
Scaled multiple companies from $5M to $10M+
$5M+ Ad Budget Mastery
Managed seven-figure annual ad spend with consistent ROAS
40+ Person Team Leadership
Built and led cross-functional teams
2 Successful Company Exits
Buy-side and sell-side M&A transactions
AI Marketing Infrastructure
Reduced CAC by 30%+ while increasing conversion rates
Scalable Marketing Architecture
CRM, automation, attribution, and funnel architecture
009
//Connect
LinkedIn Profile -> View Portfolio ->