Fractional Chief Marketing Officer

Fractional Chief Marketing Officer

A fractional Chief Marketing Officer is a senior marketing executive who runs your entire marketing function part-time, typically two to three days a week, with full accountability for strategy, team, budget, and revenue, at $5,000 to $15,000 per month instead of a $275,000 to $375,000 full-time salary.

The title matters. A fractional Chief Marketing Officer is not a consultant who hands you a deck or an agency that runs campaigns. They hold the CMO seat, own the number, and are in your business as the accountable marketing leader, just on a fractional schedule.

This is the most efficient way for a company between $1M and $100M in revenue to buy executive marketing leadership: the same seat, strategy, and accountability as a full-time CMO, without the salary, equity, or 3-to-6-month hiring cycle.

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Frequently asked questions

What does a fractional Chief Marketing Officer do?

They own your marketing strategy, build the demand engine, lead the team and agencies, and report to the board on pipeline and revenue, part-time, with full executive accountability.

How much does a fractional Chief Marketing Officer cost?

$5,000 to $15,000 per month depending on scope, versus $275,000 to $375,000 in salary plus equity for a full-time hire.

Related: fractional CMO · pricing · vs the alternatives · how MarkCMO compares.

Every way to hire CMO leadership: CMO Consultant · CMO Services · CMO Agency · CMO Advisory · Hire a CMO · Rent a CMO · CMO as a Service · Outsourced CMO · Part-Time CMO · Interim CMO · B2B CMO · SaaS CMO · Startup CMO · Remote CMO · Contract CMO · CMO Retainer.

Reviewed by Mark Gabrielli, Fractional CMO and COO. Last verified August 2026.