Question 1

How long is the discovery call?

Accepted Answer

The free discovery call is 30 minutes. Mark uses this time to understand your current marketing situation, growth goals, and whether a fractional CMO engagement is the right solution for where you are right now. There's no pitch and no obligation - it's a genuine diagnostic conversation.

Question 2

What should I prepare for the call?

Accepted Answer

Come with your current revenue range, your primary growth goal for the next 12 months, and the specific marketing challenge you're trying to solve. The more specific you are, the more useful the 30 minutes will be. You don't need a deck or a prepared presentation.

Question 3

How quickly can Mark start?

Accepted Answer

Most engagements start within 2 weeks of initial agreement. The first week is typically onboarding - access to CRM, analytics, and marketing accounts, introduction to the team, and beginning the marketing audit. Full strategic output begins in week 2-3.

Question 4

What if I'm not sure a fractional CMO is what I need?

Accepted Answer

That's exactly what the discovery call is for. Mark will give you an honest assessment of whether fractional CMO services are the right solution or whether something else (an agency, a marketing director hire, or a standalone audit) would serve you better. He turns down engagements that aren't a strong fit because bad-fit clients don't get good results.

Pick a time. Let's talk.

What to expect on the call